An assortment of display work
Temporary POP Corrugated Display
The client needed a free-standing, temporary retail display to hold primary retail packs, shoppable from two sides. I designed a 5-piece corrugated display that uses plastic clips to create improved rigidity and longevity and that utilizes a replaceable banner to allow for updating promotional information without needing an entirely new display.
Deliverables: Structural Development, Physical Samples
Stuff Sack POP Permanent Display
The challenge was to develop a permanent store display that would organize the REI brand stuff sacks and eliminate excess primary packaging.
I developed a system using two sizes of fabricated metal dispensers that would fit all volumes of stuff sacks and could be easily attached to the existing slat walls. Vinyl labels could be applied to the dispensers for identifying information and could be easily removed and replaced with new/updated labels. A clear sheet of PVC would be printed on the back surface and cut to a custom shape for the display banner. Wire cages with mounts would clip into the slat wall and display filled stuff sacks to demonstrate the actual volumes of the various sizes to shoppers.
Deliverables: Conceptual Development, Graphic Development, Renderings
Physician's Formula Retail Merchandisers
Provided with the sell sheets for various product lines, I worked with another designer to create a line of semi-permanent displays for placement at pharmaceutical retailers. The displays hold the same footprint and incorporate unique structural elements giving each product line a unique appearance within the family. I worked independently to produce all graphic elements to brand standards.
Deliverables: Conceptual Structural Development, Graphic Development, Renderings